Navigating the Trademark Application Process

Are you a business owner looking to safeguard your brand identity? In this video, we'll go over the crucial steps to securing your brand's future with trademarks. From conducting a thorough trademark search to identifying the appropriate filing basis and class, we'll cover everything you need to know to successfully register your trademark.

Business, Intellectual Property, Trademark

Resources

January 5, 2023

Three Critical Steps to Register a Trademark

A trademark can be any word, phrase, symbol, or a combination of these things that identifies your goods or services—it will be how customers recognize your brand in the marketplace and distinguish you from your competitors. Prior to trademarking your brand, there are 3 critical steps you must complete.

Brand, Business, Trademark

News

November 15, 2022

Meta Wins Trademark Battle Over Infinity Symbol Logo

On Thursday, November 10, 2022, US District Judge Charles Breyer dismissed Dfinity Foundation’s (“Dfinity”) trademark lawsuit against tech giant Meta Platforms. Inc. (“Meta”), finding that the logos’ differing designs and target audiences were sufficient to avoid consumer confusion. This comes after Facebook, Inc. rebranded as “Meta” in October 2021 to reflect its new focus on the virtual reality metaverse.

Dfinity, Facebook, Meta, Trademark

Tag: Trademark

Navigating the Trademark Application Process

Three Critical Steps to Register a Trademark

Meta Wins Trademark Battle Over Infinity Symbol Logo

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